CAE Categories

 

CategorySub CategoryDescription



1. Financial Performance
Innovative financial initiatives with significant positive impact in the areas of:
• Return on capital investment.
• EBITDA.
• Revenue.
• Securing well planned funding for the business.
• Net profit.
• Other relevant areas.
This category shall be exclusively associated with financial related instruments and solutions.

2. Creativity & Innovation
Innovation of new product

Innovation of new service/process

Improvement to existing product / service / process
• Introducing a new product to the existing products.

• Introducing new service/process to the company offering

• Improving / enhancing existing product / service / process
3. Research & Development • Laboratory based research & development.
• Trial based research & development.

4. Business Support / Non-technical

Business support, Non-technical (HR, IT, Medical, SCM) / QHSSE / CSR etc.
• Introducing new product / service / process / CSR contribution etc.
• Improving existing product / service / process / CSR contribution etc.
• Enhancing Company reputation & Brand image.

All Group Companies’ functions & disciplines can compete in any applicable category from the list above.